The halter that elevates and holds in place human mammary glands, named for the inventor Phillipelde Brassiere.

Sometime in the mid twentieth century somebody started calling them bras, maybe because they could spell brassiere. Hardly any store advertises or customers ask for brassieres today. It's simply bra.
Dagmar had a hard time finding a store that sold 44DDD bras.
di Richard Black 30 marzo 2005
boobie holder
that brassiere makes your boobies look mighty fine...
di flutterbyboob 25 gennaio 2012
A garment worn under the clothes used to "lift and separate" a female's breasts. The names comes from bracière, the old french word referring to arm protector. The brassiere replaced corsets as the female undergarment around the 1900s, when it was most likely developed by Herminie Cadolle. This term is now archaic however and the garment is simply referred to as a "bra," which is french for "arm". Brassiere is only useful when one needs to refer to bras in code:
Eliza: So Laura do you want to go shopping for brassieres tomorrow?
Laura: Alright, that sounds good.
Mike: What's a brassiere?
Eliza: ... really long gloves. It means arm protector in french.
di whimaway 23 settembre 2010

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